It's been just over six years since Alphabet started disclosing YouTube's ad revenue as part of its quarterly earnings calls. The first disclosure, released in February 2020, revealed that across all of 2019, YouTube made a total of ~$15 billion in ad revenue. That was up from ~$10 billion total in 2018.
Recent Headlines
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YouTube hits nearly $10 billion in Q1 ad revenue
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Kick gambling streamer N3on is spending millions on his army of clippers
Clipping is the content creator equivalent of a startup doing digital ads. And if you've tuned into any episode of Shark Tank or looked at any ecom guru's YouTube channel in the last few years, you know that the general approach is more in, more out.
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Australia limited teen access to social media. Now it’s trying to get a better deal for news media companies.
The Australian government wants to use a new tax to support news organizations on social media, but will platforms play ball?
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Can TikTok Shop disrupt the gallery by empowering creators to sell fine art pieces?
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Patreon is prioritizing discovery. New short-form posts called Quips are part of the plan.
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Top 5 Branded Videos of the Week: Yoshi egg, Pringles hack, alien ASMR
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TikTok is doing an official BookTok bestseller list–and Heated Rivalry is #1
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Creators
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Iron Lung made $50M. Should be easy for Markiplier to put it up for sale on YouTube, right?
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When networks turned him down, Xavier Mortimer made his own show on YouTube. Now, with over 30 million followers, he’s ready to try TV again.
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Keith Lee just made his first restaurant investment
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Dropout and its comedians are starring in an episode of ABC’s ‘The Rookie’
TikTok
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Visa’s U.K. “creator card” aims to combat cashflow issues while upping TikTok Live payouts
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TikTok is turning ByteDance’s AI video generator into a brand’s best friend
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College is a great place to be a creator, so Gen Z is chasing scholarships on TikTok
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Is TikTok trying to leverage #FinTok success to become an accredited lender?
YouTube
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As Netflix snatches up gobs of creator content, its long-running show ‘Somebody Feed Phil’ is jumping ship to YouTube
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The BBC is joining forces with YouTube to make original shows combating disinformation (Report)
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YouTube’s new advocacy group is telling the U.K. government why creators are important–and what support they need
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Top 100 Most Subscribed YouTube Channels Worldwide • August 2025


























