Creator Economy

• Talent agency CAA and equity partner TPG launch company to spend $250 million on creator companies
• For creators, the outfit of the day is a crucial choice, so ShopMy is introducing personal shopping

  Influencer marketing matchmaker ShopMy is getting into personal shopping with Noir, a platform that connects creators with human stylists.

  
• Visa’s U.K. “creator card” aims to combat cashflow issues while upping TikTok Live payouts

  A partnership between Visa and TikTok in the U.K. has led to the rollout of a debit card intended for creators.

  
• Khaby Lame’s $975 million stock deal isn’t looking nearly as lucrative as advertised

  In January, Khaby Lame announced a $975 million deal with Rich Sparkle Holdings. The terms of the deal aren't looking as good as they seemed.

  
• Meta says “the era of link in bio is over.” Here’s what’s replacing it.
• The “future of the creator economy is now,” and you can learn about it at the Scalable Summit
• The Cannes Film Festival is buying into the creator economy in a big way
• Colin and Samir are giving L.A.-based creators an event where they can meet up and Press Publish
• “Creator TV” is a thing, and Spotter wants to sell it to big brands
• The creator economy is all grown up, but the fight for attention is fiercer than ever
• Syracuse University’s first-of-its-kind creator economy program takes shape
• Whatnot breaks down $22 billion live shopping industry as ecommerce goes mainstream